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For search and selection of necessary staff, a variety of means from the arsenal of psychological science is used : biographical questionnaires, standardized and non-standartized interviews, jobs, modelling work and situational exercises, tests on achievement, personality, intelligence and abilities, polygraphic examinations and much more.

The ability to manage money competently is especially valuable quality in the conditions of financial crisis, when the purchasing power of the population is shrinking, inflation is rising, and currency exchange rates are completely unpredictable.

Media prices are falling, so advertising becomes more profitable. The combination of low prices on media and weak competition gives companies the opportunity to cheaply grab market share.

The modern market is absolutely unpredictable. And yet it lives according to strict laws. The marketers need to be known to achieve maximum results in their business - that is the main task of the marketer.

For search and selection of necessary staff, a variety of means from the arsenal of psychological science is used : biographical questionnaires, standardized and non-standartized interviews, jobs, modelling work and situational exercises, tests on achievement, personality, intelligence and abilities, polygraphic examinations and much more.

 

It cannot be said that the use of psychological methods is absolutely devoid of any complications.Though many years of experience in the use of funds in a competitive environment influence on details such as drafting employment contracts, ensuring full motivational package.

 

There are some psychological techniques borrowed from abroad and their adaptation in the vast majority of cases has been reduced to minimum. As a result, practices that still somehow can be used in search and selection of personnel do not meet basic requirements of psychrometric.