The ability to manage money competently is especially valuable quality in the conditions of financial crisis, when the purchasing power of the population is shrinking, inflation is rising, and currency exchange rates are completely unpredictable.

Search of staff is not an easy task. According to the departmental heads' of personnel management words, in order to find a personnel who will correspond to the relevant customer needs and requirements, it is necessary to carry out a great job.

Overalls bearing the company's logo are related to economy and practicality. A preference of corporate style involves a significant increase of costs for development of design solutions, customized tailoring, selection of necessary materials and so on.

Media prices are falling, so advertising becomes more profitable. The combination of low prices on media and weak competition gives companies the opportunity to cheaply grab market share.